Here is the best television advertising campaign, to encourage us to holiday at home, sponsored by the four tourist boards of the UK.
It begins with Stephen Fry and continues in various parts of the country. The Downton Abbey actress Michelle Dockery is featured at the Giant's Causeway in County Antrim.
The £5m campaign is being led by VisitEngland with the support of the tourist boards of Scotland, Wales and Northern Ireland.
Fry asks the viewer "Why on earth" anyone would want to go abroad in 2012 while Walters attends a garden party in the Cotswolds.
1 comment :
Is it possible to open any magazine or newspaper, or catch any day's TV or radio, or walk into any bookshop, without encountering Stephen Fry? To my mind he is a shameless self-publicist. Ubiquity however in these fickle times may mean over-exposure and consequently his downfall !
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